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    The CFO-Proof
    Marketing Playbook

    Connecting RFQs to Closed-Won Revenue

    Industrial marketers often struggle to show how marketing drives real revenue. Long sales cycles, scattered data, and disconnected systems make it hard to earn trust from finance and leadership.

    In this session, you’ll see what a high-performing HubSpot setup looks like for manufacturers who want to connect marketing, sales, and finance around shared numbers that prove ROI.

    On-Demand Webinar

     

    What You'll Learn: The CFO-Proof Playbook

    Group 1057From Cost Center to Revenue Engine

    Why marketing is often seen as a cost center and how to change that.

    Group 1058 Speaking Finance's Language

    What visibility CFOs expect from your HubSpot reporting.

    Group 1059

    Industrial Attribution Models

    The key metrics every manufacturing marketer should track.

    Group 1060Unified Revenue Reporting

    How top manufacturers use data clarity to defend and grow their budgets.

    Your Expert Hosts

    Who Should Attend

    Group 1057 Marketing Leaders

    Group 1058 Financial Leaders

    Group 1059 HubSpot Users

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    Nathan Harris

    CEO/President

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    Ben Rubin

    Director of Client Success

    Trusted By Industrial &
    Manufacturing Leaders

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